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The Rapala® Shadow Rap® is a minnow bait that combines a horizontal struggle with a vertical fade to perfectly mimic a minnow...
Unlike other jerkbaits that continue on a forward plane with each jerk, the Rapala Shadow Rap Deep jerkbait kicks almost 180º...
Predators know when a shad's in trouble, and the agonizing, slow-rising habit of the Rapala® Shadow Rap® Shad sends that mess...
Gets down quickly to where the larger predators feed. The agonizing, slow-rising habit of the Rapala® Shadow Rap® Shad Deep p...
The first “banana-style” Rapala® balsa lure, this hardbait Tail Dancer® has a pronounced “wide-tail” action that drives fish ...
Get big action in a small package. The Rapala® Ultra Light Minnow Lures are highlighted by a weighted body that casts an incr...
The Rapala® adrenaline-pumping X-Rap® slashbait has Xtreme attitude with its hard-cutting, aggressive darting action. The int...
Since Rapala introduced the CountDown method back in the 60s, the technique has enabled anglers to consistently reach suspend...
Evolving the lineage of the X-Rap family, the Rapala Rapala® X-Rap™ takes all the positive characteristics of the X-Rap and a...
Part of Rebel's Micro Critters series, the Rebel Micro Crickhopper is a tiny, ultra-light lure that delivers big results. Use...
The 5-1/2 Rebel® Jointed Minnow stuck the world-record freshwater striper—a 59-pounder caught from the Colorado River. The sa...
Classic Rebel color patterns and that proven rolling action make these Rebel® Value Series Minnows™ economically priced, smoo...