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Tested and proven on California lunkers, Gary Yamamoto's Senko has quickly become a sensation throughout the United States. T...
Gary Yamamoto Shad Shape Worm have been proven on California lunkers, and are quickly becoming a sensation throughout the U.S...
Every angler's arsenal should include versatile, tournament-proven baits like the Hyper Worm from Lake Fork Tackle. Effective...
Wounded baitfish action triggers monster strikes.
The Lunker City™ Fin-S® Shad softbait triggers strikes by darting erra...
The lure that started the soft stick bait revolution, Lunker City's® Slug-Go® is precisely balanced to produce the erratic, '...
One of the most realistic baitfish imitators on the market, the Lunkerhunt™ Bento Bait features a lively tapered split tail, ...
The Reel'N Shad from Mann's® duplicates the real swimming action of live baitfish. By producing its own unique, lifelike acti...
Salty and squirmy -- just what bass like! Big chewy bodies, loaded with salt -- bass aren't about to turn down a meal like th...
The Strike King® KVD Perfect Plastics Blade Minnow started out to be a great trailer. It ended up as a great all-around bait!...
With its unique air-filled bubble tail, the Strike King® KVD Perfect Plastics Caffeine Shad flaunts an awesome set of moves n...
This 8-sided beast takes the concept of the soft jerkbait to another level. Like a faceted bead vs. a round bead, the Strike ...
B.A.S.S. Elite Tournament Winning Lure!
They're 3 times softer and as much as 30 times stronger than any other plastic bai...