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The YUM® Break'n Shad is a supple, soft plastic jerkbait with an erratic side-to-side action. A hook slot in the body makes f...
The YUM® Dinger™ is one of the few lures that catches bass whether they're feeding or not. No other style of lure gets inacti...
The YUM® Houdini Shad™ is a versatile soft plastic jerkbait effective on largemouth and smallmouth bass in lakes and rivers t...
Designed by elite pros, the slow-sinking YUM® Swim'n Dinger delivers added action and functionality to YUM's most popular sha...
Designed by elite pros, the slow-sinking YUM® Thump'n Dinger delivers added action and functionality to YUM's most popular sh...
The name says it. Z-Man® Finesse ShadZ™ look and act like the real thing and are perfect on a drop-shot rig, behind a light j...
Swimbait, jerkbait, jig trailer? A Z-Man® RaZor ShadZ™ can be whatever you imagine! Its segmented fish-shaped body and forked...
Super tough, salt-impregnated Z-Man® ZinkerZ™ sink slowly when fished unweighted. Rigged straight, Texas, Carolina, wacky or ...
There are plastic baits, and then there are Zoom® Flukes®. The difference is undeniable. Want proof? Just take a peek into yo...
The Zoom® Fluke® Stick is a stick bait with a fluke tail that can be fished effectively 3 ways: dropshotting, pitching, or de...
The Mag Super Fluke® is a beefed up version of Zoom®'s popular Super Fluke soft plastic. Offering a plump yet streamlined sha...
There are plastic baits, and then there are Zoom® baits. The difference is undeniable. For those who love to fish—and catch—t...